Clearly Promotions “WEtv #clubWE Essence Festival Booth” July 2014, Morial Convention Center/New Orleans, LA 3-day activation engaging festival visitors via photo activation and instant win sweepstakes - using android tablets to capture photos and to collect consumer information - and celebrity meet and greets; assisting WEtv staff with tidying and preparing the footprint each morning, line formation and crowd control
Clearly Promotions “AAA Grand Prix of Houston” July 2014, NRG Park/Houston, TX 3-day consumer oriented event generating qualified leads for new AAA memberships, free rate quotes, and other products and services using an iphone with handheld ID scanner; award select premiums to surveyed consumers from an electronic prize machine
Identity Marketing USA “AT&T Bracket Town” April 2014, Kay Bailey Convention Center/Dallas, TX
5-day activation promoting and driving sales of AT&T products and services and the latest LG and Samsung devices among college basketball fans visiting AT&T’s Fan Zone footprint; increase usage of wireless data through in-game features and help fans interact with games, win prizes, and get excited for the NCAA Final Four Tournament.
In-Field Promo "Hyundai College Football Event" November 2013, Williams-Brice Stadium/Columbia, SC
3 activations; Articulate Hyundai talking points and brand messaging; Engage football fans and create a fun and exciting atmosphere, by directing fans to check out the Hyundai vehicles on display, registering each to win a free Hyundai Santa Fe Sport and Bowl tickets at iPad kiosks, and distributing branded sun glasses and key chains
JOICO & Beth Minardi Signature "CosmoProf Fashion Focus Hair Show" October 2013, Charlotte Convention Center/Charlotte, NC
3-day event including one prep day requiring cut and color by Joico's International Creative Director Damien Carey and two show days involving runway and product modeling
SJL, Inc. Modeling & Promotions "Kayak/Swisher Palmetto Sportsman Classic" March 2013, SC State Fairgrounds/Columbia, SC
3-day sampling promotion for Kayak smokeless tobacco and Swisher sweet cigars; Verify consumer's sample eligibility using valid state/government issued ID and distribute samples according to FDA regulations; Hand out branded promotional materials and swag