Twilight Breaking Dawn Part II – Projectionist. Guerrilla marketing campaign projecting in over 50 locations throughout the Tri-state area, scouting high traffic areas in NYC, NJ and Long Island. Setting up, executing event and troubleshooting the projector. Responsible for $30k in movie projection equipment
Allstate Tour – Production Assistant/ BA Manager
Going on my 4th year on this fly in fly out national tour. Assisting in the production, the build and the tear down of the event. Training teams of Brand Ambassadors as big 45 in English and Spanish on key messages and responsibilities. Executing community events. Erecting (3) mobile gazebos, (2)10x10 tents, 3 hexagon circus tent, Trust wall (goal post) and a backdrop wall in a 65 x 100 ft footprint.
Verizon Tour FiOS – Tour Manager
This was a test project launched only in 2 states across the nation. The main purpose of the program revolved around retention. Our goal was to keep current customers by add value to what they already had, but didn’t necessarily know they had. By training and educating them we would empower consumers of all ages to get the most out of their experience. We essentially helped reignited their love of FiOS
Palm Summer Tour – Lead Brand Ambassador/Truckdriver
Nationwide mobile marketing tour, 40 major cities including Vancouver and Toronto, Canada, 32 person tour with 15 Smart cars and 1 box truck covering about 20,000 miles in 4 ½ months. Delivering key messages to consumers and distro of premiums. Collecting emails from consumer, entering them in a daily raffle where 10 Palm Pre Plus were raffled off everyday
Progressive Boat/Motorcycle Insurance– Product Specialist
Product Specialist at the International Boat Show and the International Motorcycle show in 4 different states. Engaging Consumers, press printing customized T-shirts, taking and sending “Flo-tos” (photos) to consumers, operating a camera and computer system on Green Screen, distro of branded premiums with a smile
NYC ING Marathon – Production Manager and Logistics Coordinator
In collaboration with NYRR, ING & UPS successfully executed and planned logistics for one of three baggage claims in the village in Fort Wadsworth, Staten Island. My section (Orange Village) which contained 24 UPS trucks, was filled with approx. 22,000 runners belongings which was collected before the marathon and reclaimed by runners after
Vertex– Product Specialist
Product Specialist for a new pharmaceutical product. Main goal was to engage, inform, educate and empower the NYC public on the importance of getting tested for Hepatitis C. Educate them on risk factors, local testing facilities and inform them of a new pharmaceutical drug
Microsoft/Southwest Airlines – Brand Ambassador/Troubleshooting/PA
Holiday Photos on the fly event in Bryant Park tent, set up and breakdown kiosk. Greet and interact with consumers, have them take photos with Santa. Edit photos on Windows Photo Live Gallery. Deliver key messages and get a print out edited photos.
Charmin – Program Manager/Logistics Coordinator
Attempted to break Guinness World Record for most people doing the Cha Cha Cha. Staffed, managed and trained team of 30 BA’s on key messages, strategically placed teams in high traffic areas to create buzz about Time sq event. All while being in constant communication with the client
Nintendo Holiday Program – Field Manager
Responsible for Nintendo’s footprint in a high traffic mall. Accountable for equipment and troubleshooting. Overseeing a staff of 30, coordinating breaks and submitting quantitative and qualitative daily recaps to regional manager. Managed program for JetBlue’s first time partnership with any company. Pre-launched the Nintendo 3DS and The Legend of Zelda: Skyward Sword in Miami.
Marlboro Bar Program – Program Manager
Nightlife Program Manager for Manhattan sector. In charge of keeping good relationships and communications with venues and managers overseeing a team of 5 BA’s in multiple cities. Maintaining and installing new updates on laptop-like devices on a regular basis. Recapping directly to the Market manager weekly
BP Giants Alumni Tour – Tour Manager
Responsible for the execution, set-up and face of the event, coordinating former NY Giant Players meet & greet stations, strategically placing BA’s in high traffic areas to efficiently maximize effectiveness of program, and maintaining a highly active footprint with multiple elements.
ESPN Winter Baseball – Logistic/Field Coordinator and Program Manager
Coordinated new map and executed event with the most efficiency. Trained and staffed 10 BA’s in spanish on key messages, 5 of which were on Segway PT’s. Documented event with recap report which included an on site film crew, that followed the team as we executed in neighborhood that was scouted by me
Heineken – Covert Product Specialist
Part of a team of 6 BA’s in covert bar engagements. Our mission, to speak to consumers drinking other brands and offer to “upgrade” their current beer of choice to one of our brands and covertly deliver key messages in a organic conversational manner. Teams covered several bars per night throughout the city
Stolichnaya – Product Specialist
Events were mostly executed at alternative lifestyle bars, handing out samples of flavored vodka cocktails, branded premiums. Engage and interact with target demographic with a spin-to-win prize wheel
ION TV – Logistics Coordinator
Facilitated logistics for a PR stunt for ION TV’s Durham County. Worked with a team of four to gather program related materials and equipment across three states. In hopes to break the Guinness World Record for the biggest Cardboard box, which we achieved
Google Maps/Blackberry/MTA - Lead Brand Ambassador
Helped facilitate and coordinate events in and around Grand Central Station. Was equipped with a Pixman TM displaying the new MTA partnership with Google Maps in its Beta stages on the BlackBerry devices
Special skills:
Bilingual, Certified Bartender, Projectionist, Experience Driving 26 Foot trucks Cross Country, DJ, Fitness model, Tech Savvy/Troubleshooting
CPR/AED Certified, Fluent in Microsoft Office/Mac OS X, Extensive knowledge of NYC nightlife industry
References upon request
Managing
Allstate BP Cancer Society of America Charmin Direct TV Duane Reade OK MY OUTFIT ESPN Winter Baseball Jackson Hewitt Marlboro NewYears.com Nintendo NYC ING Marathon T-mobile @ Home Super 8 Heineken H&R Block Benefit Nickelodeon Ringling Bros and Barnum & Bailey Circus the Greatest Show on Earth Next Star Now Banco Popular Verizon Fios USA Today WWE Neuro Drinks Blackberry Nintendo Discovery
Technology
Google Maps NYC Intel LG Microsoft Windows 7 Nintendo Blackberry Android Kindle Nickelodeon App iheart Radio App Discovery Channel App
Palm Pre Plus Sony E-Reader T-mobile Verizon Fios X-men Origins: Wolverine Twilight Breaking Dawn Part II Ok My OutFit Subaru Greenscreen Tech
High Profile/Publicity Stunts
Bailey Karaoke in Virgin Megastore Bollywood Flash Mob Times Sq BP NFL Giant Alumni Ion TV Mobile Greenhouse NYC Ion TV World's Biggest Box (Guinness World Record) NYC LG Texting Championships Nurse Jackie RX Games Palm Summer Tour (40 cities) You Better Not Shout (Santas) 100 days to Olympics Oreo: cookie or creme Anchorman 2: The Legend Continues McDonald Mc Cafe Ft Karmin Family Guy at the Park Neuro Drinks
Brand Ambassador
Adidas Aeropostale Allie Weight Lost Armani Fragrances Baileys Irish Creme Bank of America BK Apple Fries Citibank Comedy Central Diesel Fragrances Direct Tv Discovery Channel Duane Reade EA Sports Encaff Energy Stix ESPN Google H&M Magazine Ion Television Jackson Hewitt Johnnie Walker Heineken Lancôme Cosmetics LG Lipton Iced Tea Marlboro McDonald's Microsoft Nike Naked Juice Natures Best Pet Food NBC Newyears.com Nike Nintendo NYC Fashion Week Palm Pre Plus Pepsi Max Perfekt Skin Perfection Gel Showtime SONY Stolichnaya E-Reader T-Mobile Tylenol UNBC USA Network Verizon Fios Walgreens Western Union Wicked